These are the slides of the presentation that I am delivering at the London School of Economics, on April 30th, as part of the Information Systems PhD Seminar Series and Workshops. <div style="margin-bottom:5px"> <strong> <a href="http://www.slideshare.net/acanhoto/canhoto-2013-at-lse-handout" title="Canhoto 2013 at lse handout" target="_blank">Canhoto 2013 at lse handout</a> </strong> from <strong><a href="http://www.slideshare.net/acanhoto" target="_blank">Ana Canhoto</a></strong> </div> The presentation … Continue reading Presentation: The potential of social media in customer relationship management
Month: April 2013
#FollowFriday: @tim_weeks
#followfriday (or #ff) is a tradition started by Micah Baldwin (according to Mashable), whereby you name Twitter user your followers should know about. In addition to naming interesting users on Twitter, I provide a bit of background information on them in here. Enjoy! I am a firm believer in the maxim ‘Mens sana in corpore … Continue reading #FollowFriday: @tim_weeks
Tomi Ahonen on Facebook Home
The bright and very inspiring James Ramsay told me that Tomi Ahonen would be joining a chat on LinkedIn, hosted by the group ForumOxford. Tomi Ahonen, if you don’t know, was named by Forbes as one of the Top 10 Power Influencers in Mobile – he is a prolific writer and public speaker, with … Continue reading Tomi Ahonen on Facebook Home
Apply for a funded summer research placement with me
PARSUK is sponsoring one undergraduate or masters level student, in a Portuguese University, to work with an academic in the UK. Placements last 4 weeks and run over the summer of 2013. Terms and conditions, and details of projects available, can be found on the PARSUK website (here). The PARSUK website lists the following benefits for students … Continue reading Apply for a funded summer research placement with me
#FollowFriday: @TheWomensRoomUK
#followfriday (or #ff) is a tradition started by Micah Baldwin (according to Mashable), whereby you name Twitter user your followers should know about. In addition to naming interesting users on Twitter, I provide a bit of background information on them in here. Enjoy! The Women's Room is a UK based organisation dedicated to raising the … Continue reading #FollowFriday: @TheWomensRoomUK
Close business relationships do not protect you from cheating
Research recently published in the Journal of Marketing Research presents an interesting puzzle. It suggests that close rapport between business partners does not eliminate opportunism, which the authors define as 'the practice of engaging in actions that sacrifice ethical principles to benefit oneself at the expense of others'. However, the paper posits that the level … Continue reading Close business relationships do not protect you from cheating
Technology as a source of good
A quick blog post, only, to register my sadness at the news of 2 explosions close to the finishing line of the Boston Marathon, yesterday. I hope that you have not been personally touched by this tragedy. As you may be aware, I am a (slow but) keen runner and have deep admiration for those … Continue reading Technology as a source of good
Three questions to define the market
When I taught Principles of Marketing many years ago, I used to draw on Abell’s framework to define the market that a business was operating in. The reference is Defining the business: the starting point of strategic planning written by Derek F. Abell and published by Prentice Hall in 1980. Abell’s framework states that … Continue reading Three questions to define the market
Ana Canhoto 