AI, Sales, and Strategy: Insights from the 15gifts Panel Discussion

Last month, I had the pleasure of joining executives from Verizon, GSMA, and Artefact in London for a panel discussion hosted by Humara and 15gifts, exploring the evolving role of AI agents in sales. Our conversation covered industry pressures, internal resourcing, the nuances of AI in “closed box” vs “open box” problems, and how users perceive AI-powered interactions. If you’re curious about where AI is making the biggest impact in sales—and where it might go next—you can catch the full recording below.

Our panel was preceded by a thought-provoking presentation from futurist Kate Ancketill, who shared her vision for the future of retailing. It was followed by a fireside chat between Duncan Knight, Head of Digital Product & Sales UK at Vodafone, and Tom Cox, CEO of 15gifts, discussing Vodafone’s digital sales journey. You can watch both sessions here.

Plenty of food for thought in these sessions. It’s well worth a watch, if you’re working at the intersection of AI and customer experience. And, of course, feel free to reach out, if you want to discuss how users perceive and interact with AI.

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