As AI agents increasingly handle customer service interactions, it's natural to ask: How do users respond when a service failure is caused by an AI agent versus a human one? A study by Yibo Xie, Zelin Tong, and Zhuorong Wu explored just that. Through a series of experiments, where participants were asked to imagine that … Continue reading When things go wrong we forgive AI more easily than humans; but empathy saves the day
Tag: AI agents
Chocolates vs phones: When is AI more persuasive than humans?
With growing interest in AI-based service agents, an increasing number of studies are comparing how users perceive interactions with AI versus human agents. Yaqi Chen, Haizhong Wang, Sally Rao Hill and Binglian Li examined user assessment of adverts created by a generative AI agent vs a human one. The details for this paper are: Chen, … Continue reading Chocolates vs phones: When is AI more persuasive than humans?
AI, Sales, and Strategy: Insights from the 15gifts Panel Discussion
Last month, I had the pleasure of joining executives from Verizon, GSMA, and Artefact in London for a panel discussion hosted by Humara and 15gifts, exploring the evolving role of AI agents in sales. Our conversation covered industry pressures, internal resourcing, the nuances of AI in “closed box” vs “open box” problems, and how users … Continue reading AI, Sales, and Strategy: Insights from the 15gifts Panel Discussion