When we don’t know that an algorithm has been used to make a decision that impacts us, we can’t challenge those decisions, or fix any mistakes. According to Anne-Britt Gran, Peter Booth and Taina Bucher, such lack of awareness constitutes a new form of digital divide: “Not only does a lack of algorithm awareness pose … Continue reading The Algorithmic Transparency Paradox: Accountability vs Behaviour Distortion
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What Elon Musk’s acquisition of Twitter means for marketers
Elon Musk made a take-over offer to buy Twitter, and is said to want to implement four key changes at the social media company: Reduce content moderationEliminate automated accountsIntroduce new product featuresOpen-up Twitter’s algorithm The significance of Twitter for marketers According to Hootsuite, Twitter is the 15th largest social media platform in the world (slide 99). … Continue reading What Elon Musk’s acquisition of Twitter means for marketers