Induction week for MSc Marketing students

I am putting together the induction programme for the MSc Marketing students joining us in September. There will be time to deal with the formal aspects such as enrolling students and sorting out their student cards, but I am also planning a number of sessions to help students get into the spirit of a post-graduate degree and, frankly, to ensure that they make the most of the programme.

There will be programme orientation, survival tips from former students and career planning, as well as sessions around academic skills and working in multicultural groups.


I would like to pick your brain. Perhaps you went back to school after some years in a job, or maybe you recruit marketing graduates. What advice would you include in the ideal induction programme?

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