New paper: Content Creators at a Crossroads with Decentralised Social Media

Social media platforms and content creators benefit each other: social media platforms depend on the content made by creators, while creators rely on these platforms to share their content, expand their audience, and… make money. However, some content creators argue that mainstream, centralised social media (CSM) platforms like Facebook or Twitter have too much power … Continue reading New paper: Content Creators at a Crossroads with Decentralised Social Media

New paper: On your marks, headset, go! Understanding the building blocks of metaverse realms

The hype around the Metaverse may have subsided, but that doesn’t mean that the belief in the potential of this technology for business has decreased. On the contrary, technology research and consulting firm, Gartner, believes that the combination of Metaverse, Web3 and AI (and especially generative AI) technologies offers numerous possibilities for firms. Nevertheless, there is no … Continue reading New paper: On your marks, headset, go! Understanding the building blocks of metaverse realms

This blog is 13 – Spotlight on McCarthy and Boger’s “The open academic” paper

Image generated by Dall-E I published my first blog post, on this blog, thirteen years ago (January 6th, 2010, to be precise). Since then, I have been looking at public life through the lens of digital marketing, information systems and science & technology studies. I have also been writing about what I read and the … Continue reading This blog is 13 – Spotlight on McCarthy and Boger’s “The open academic” paper

New paper: How AI can destroy business value

As we enter the fourth industrial revolution, Artificial Intelligence (AI) and Machine Learning (ML) technologies are being used to automate business processes in more and more areas, from calculating optimal transport loads to shortlisting loan applicants without human input. These technologies promise to create business value, for instance, by improving productivity and reducing mistakes. However, … Continue reading New paper: How AI can destroy business value