Examples of applications of Artificial Intelligence

The term “artificial intelligence” has definitely jumped from the realms of science fiction or something that ‘happens’ in robotics’ labs, to mass media and something that affects every aspect of our lives.   Not sure how ubiquitous Artificial Intelligence is, already? Then check Deepindex, a resource which collates examples of application of artificial intelligence in … Continue reading Examples of applications of Artificial Intelligence

Are Robots taking too big a byte out of our workforce?

The teen has been working on a school project about the impact of Artificial Intelligence (AI) on jobs. As part of that, she reached out to several experts, and has interviewed three of them. Here is the link to the podcast that she produced, as a result.   Highlights include: 0:15 Statistics on jobs vulnerable to … Continue reading Are Robots taking too big a byte out of our workforce?

Resource on the sociology of artificial intelligence and algorithmic decision making

In my process of learning about artificial intelligence, and reflecting on its implications for society (and marketing, as part of it), I came across the work of Zeynep Tufekci. She works on the sociology of technology, for instance the social consequences of algorithmic manipulation, or how people in power use artificial intelligence to manipulate us:   … Continue reading Resource on the sociology of artificial intelligence and algorithmic decision making

Workshop on Artificial Intelligence in Marketing

The talented Daniela Castillo and I are organising a workshop on Artificial Intelligence in Marketing. Our aim is to bring together 12 participants for in-depth discussions about: Developments in Artificial Intelligence What this means for marketing – e.g., in terms of customer behaviour, marketing strategy, and even the role of marketing and marketers Methodological issues … Continue reading Workshop on Artificial Intelligence in Marketing

November 2017 round-up

Jeez, the days and weeks seem to roll into each other, faster and faster, as we approach the end of the year!   They say that time flies when you are having fun, and I sure had some fun this month. We had some friends around for Bonfire Night. Then, I went to London with … Continue reading November 2017 round-up

Emotion analysis for real time interactions

Emotions influence how we interpret situations, what we do, and even how we remember them. Thus, emotions are a very important driver of how consumers behave and why. Because of this importance, there has been a growth in the number of products that promise to scan online conversations (e.g., in social networks, or on product … Continue reading Emotion analysis for real time interactions

Artificial intelligence and new marketing opportunities

In episode 73 of podcast ‘Review The Future’, the hosts interview Calum Chace, author of the book ‘The Economic Singularity: Artificial Intelligence and the Death of Capitalism’. The three discuss the long-term implications of the improvement of artificial intelligence (AI) so that it can now effectively replace humans in more and more tasks; a discussion … Continue reading Artificial intelligence and new marketing opportunities