Snapchat Snap Map: why?

This time last week, Snapchat launched a new feature, Snap Map, which allows users to share their location, as well as track other users’ location and behaviour in real time. This is how Snapchat announced this new feature:   This addition is really confusing me because Snapchat’s unique selling proposition (USP), so far, has been … Continue reading Snapchat Snap Map: why?