This academic year, I ran a pilot study exploring the use of social networks in post-graduate teaching. This post provides a brief overview of the project and of the main findings, as recently presented at the Brookes-Burgundy’s 3rd joint research conference. This was a small study – it ran over a very limited time and … Continue reading Using Twitter in Higher Education

Last month, I had the amazing opportunity to meet Mark Schaefer in person. He delivered a talk at Oxford Brookes University and generously answered our many, many questions about the future of digital, and the impact for individuals and organisations. I created an article over at Storify about the first part of that talk. It … Continue reading Six Layers of Digital Divide

It was Thursday. My 4 year old was telling me about this volcano experiment they had done at school. He was so excited he kept tripping over his words - ‘brought’ became ‘branged’ and singulars and plurals were all over the place. His eyes smiled at the memory of ‘lava’ spewing out of the volcano. … Continue reading I don’t need a volcano

#followfriday (or #ff) is a tradition started by Micah Baldwin (according to Mashable), whereby you name Twitter user your followers should know about. In addition to naming interesting users on Twitter, I provide a bit of background information on them in here. Enjoy! I met James some years ago, when I was teaching at Henley … Continue reading #followfriday: @JamesLRamsay

Over the years, I heard my fair share of unorthodox methods used to deliver an important lesson. But I am wondering if deliberately lying to the students is a step too far. Let me know what you think. It’s that time of the year when I get lots of essays to mark, and I meet … Continue reading Would lying to students help them learn?

One of Oxford Brookes University’s bright doctoral students is collecting data for her study on what drives consumers to talk online about their travel and tourism consumption experiences. Can you help by completing her survey? Link below. The emergence of Web 2.0 has had tremendous impact on the volume and reach of electronic word of … Continue reading Exciting new research on drivers of electronic word of mouth in travel and tourism

In this post I share a presentation on principles of business analytics. My colleague Diana Limburg asked me, not along ago, to run a session on business analytics, as part of her module on eBusiness. This is a very popular course, attended by 2nd and 3rd year students. The session on analytics lasts about 45 … Continue reading Teaching business analytics: Why, What and How

Take last week’s earthquake off the coast of Indonesia. Like many others, I learned about it on Twitter. Soon, however, there were conflicting messages around about whether or not there was a tsunami alert. As I was debating this with my better half, I said: “No, there is no tsunami alert… because @BBCBreaking says so’. … Continue reading #followfriday: @BBCBreaking