This post was inspired by Sarah Hart-Unger’s reflection of her own journey towards learning more about structural racism, in the aftermath of George Floyd’s death; and triggered by the disgusting racist comments made by fans of the England team, in the wake of the Euro2020 finals. It is not an “how to” post, and I … Continue reading My anti-racist journey – 1 year in
Social media marketing vs User generated content vs Electronic word of mouth – Crib sheet
It’s that time of the year when I am supervising dissertation projects. And, again, I find myself clarifying the difference between three terms that often get confused and wrongly used as synonyms: Social media marketing (SMM), user generated content (UGC) and electronic word of mouth (eWoM). So, I ended up creating this table for my … Continue reading Social media marketing vs User generated content vs Electronic word of mouth – Crib sheet
What I have been reading #4
10th book of 2021 - “Reservoir 13” by Jon McGregor. I read this book for the book club created by my friend Regina Duarte. It was a very surprising read. On the surface, it seems that this is a murder mystery, examining the disappearance of a 13 year old girl, who was holidaying in a … Continue reading What I have been reading #4
Technological disruptions in services
When our fridge broke down, at the end of last month, the job of finding a replacement was made a lot easier by the existence of websites, and significantly more interesting by the existence of augmented reality. With the former, we could gather lots of information about each fridge’s features and their availability, which helped … Continue reading Technological disruptions in services
June 2021 round-up
June didn’t start well. In fact, it started rather badly, as I received the news that my application for promotion had been rejected. I was sad, and disappointed, and spent a lot of time and energy dealing with the aftermath of that, meaning that I didn’t have much left for other things like… blogging. June … Continue reading June 2021 round-up
May 2021 round-up
Lockdown eased further in May. We are now allowed to meet indoors (with some restrictions), indoor gym classes are back on, and I sat in a café for the first time in ages. And while there were many obvious signs that we are still living in a Covid world (masks, limited seating, distanced tables...), it … Continue reading May 2021 round-up
Critical science’s framework to classify the risks from AI
Artificial Intelligence has great potential, but also presents many risks, from taking over jobs, to making biased decisions. Rather than thinking about the risks of AI separately and reactively, it would be useful to have a framework to identify those risks holistically and proactively. Shakir Mohamed, Marie-Therese Png and William Isaac suggest one such framework, … Continue reading Critical science’s framework to classify the risks from AI
We are more willing to trust tech companies with our sensitive data than the government
Contact tracing is a key mechanism for monitoring the evolution of communicable diseases. For instance, it is routinely used in the case of sexually transmitted diseases, to trace people who may have been infected, and to urge them to get tested and take precautions to avoid infecting others. Other applications include tuberculosis, measles, chicken pox, … Continue reading We are more willing to trust tech companies with our sensitive data than the government
“Gender and Money” project – Results released
This spring, I have been working on a very interesting project examining how men and women are represented with money in visual media. In this project, supported by Starling Bank, my colleague Shireen Kanji and I examined 600 images collected from the UK’s leading image banks: Getty, iStock and Shutterstock. We embarked on this project … Continue reading “Gender and Money” project – Results released
[Miscellany] Three interesting podcast episodes
I want to share with you three interesting podcasts that I came across recently. Daniel Kahneman on noisy decision making, and the need for algorithms Sandra Peter interviews psychologist / behavioural economist and Noble prize winner, Daniel Kahneman, for the Sydney Business Insights podcast. He discusses his famous book, Thinking Fast and Slow. But, most … Continue reading [Miscellany] Three interesting podcast episodes