Their social lives are not better than yours

Christmas can be a very difficult time of the year for many. For instance, there are the memories of loved ones lost, there are financial pressures, and there are the physical and emotional labour of family get-togethers. Plus, everywhere we turn – in the movies, magazines, stores, the street and, of course, social media - … Continue reading Their social lives are not better than yours

Christmas adverts’ buzz – How does it help brands?

There are two topics of conversation that you are sure to encounter at one point or another, during Christmas season, in the UK. One, is the likelihood of a white Christmas (spoiler alert: very unlikely!). The other is the various Christmas adverts put up by the major brands.   As I write, Allegro’s Polish grandpa … Continue reading Christmas adverts’ buzz – How does it help brands?

We are not that different really – celebrating religious festivals around the world

Since today is Christmas Eve, I am bringing you a paper about religious festivals. It is a small but really interesting study by Elizabeth C. Hirschman, Ayalla A. Ruvio and Mourad Touzani, looking at how Christians, Muslims and Jews celebrate their central religious holidays – i.e., Christmas, Ramadan and Passover – in three settings: Dominant … Continue reading We are not that different really – celebrating religious festivals around the world