Charging for Twitter’s API changes the nature of Twitter data from “igniter of value” to “end product”

Twitter has announced, on February 2nd, that it is ending free access to its application programming interface (API). Starting February 9, we will no longer support free access to the Twitter API, both v2 and v1.1. A paid basic tier will be available instead 🧵— Twitter Dev (@TwitterDev) February 2, 2023 https://platform.twitter.com/widgets.js Twitter API is … Continue reading Charging for Twitter’s API changes the nature of Twitter data from “igniter of value” to “end product”

January 2023 round-up

I was reeeeeeally tempted not to write this post. I had high hopes that I would be wrapping up a couple of projects, but that didn’t really happen… mostly because I failed to plan for some tech fails and logistical mishaps. You would think that after all these years I would be better at anticipating … Continue reading January 2023 round-up

The handful of datasets that rule our lives

There are numerous examples of how the datasets that are used to train the algorithms that rule our daily lives are biased. For instance, tools that automatically translate professional titles tends to follow gender stereotypes: males are doctors while nurses are females. There is also bias against faces of females and faces of people of colour. But if these biases are … Continue reading The handful of datasets that rule our lives

New paper: Unpacking the Personalisation-Privacy Paradox in the Context of AI-Enabled Personalisation in the Physical Retail Environment

Once the stuff of fiction, it is now possible for you to enter a store and receive an offer which was personalised to your preferences, past purchases and even what’s happening around you. Unlike John Aderton in Minority Report, though, you don’t need to scan your eyes as you enter the store, in order to … Continue reading New paper: Unpacking the Personalisation-Privacy Paradox in the Context of AI-Enabled Personalisation in the Physical Retail Environment

When do consumers actually prefer the AI option (and why)?

AI agents are increasingly popular in customer interface. Sometimes they are the only option, others the default one before consumers are escalated to a human agent. One example of AI agents in customer interface that I mention frequently is AI-powered chatbots. Firms may use AI-powered agents to cut costs, because of their superior analytical capability or, even, … Continue reading When do consumers actually prefer the AI option (and why)?

AI in Marketing – slide set from introductory workshop

About a year ago, I delivered an introductory workshop to students of the MSc AI Strategy, about the role of Artificial Intelligence in Marketing. Recently, a colleague (from a different field) was asking me for an overview on this topic, and I shared this slide set with her. She said that it had been really … Continue reading AI in Marketing – slide set from introductory workshop

ChatGPT and university education – the opportunity, the challenge and the breakthrough

Image created using Dall-E Like it or not, ChatGPT and other forms of generative conversational AI are here to stay. Last weekend, John Naughton, writing in the Guardian, compared ChatGPT to Excel*, noting that “[Excel] went from being an intriguing but useful augmentation of human capabilities to being a mundane accessory”. It would never occur to current … Continue reading ChatGPT and university education – the opportunity, the challenge and the breakthrough

This blog is 13 – Spotlight on McCarthy and Boger’s “The open academic” paper

Image generated by Dall-E I published my first blog post, on this blog, thirteen years ago (January 6th, 2010, to be precise). Since then, I have been looking at public life through the lens of digital marketing, information systems and science & technology studies. I have also been writing about what I read and the … Continue reading This blog is 13 – Spotlight on McCarthy and Boger’s “The open academic” paper

December 2022 round-up

I listened to my past self and was very pragmatic about what I would be able to achieve in December. I even booked some time off for the period around Christmas and New Year, so I wouldn’t be tempted to promise others to get something done, then. That was a good decision: less running around and stressing … Continue reading December 2022 round-up