Moving fast, without breaking things – leveraging big data in incumbent organisations

Back in July 2020, I examined c’s PhD thesis, looking at how incumbent firms can leverage big data. This PhD was really pleasant to read and easy to examine. So, it was with some pleasure that, last week, I came across the paper “Leveraging big data for strategic marketing: A dynamic capabilities model for incumbent … Continue reading Moving fast, without breaking things – leveraging big data in incumbent organisations

What Big Data experts thought the world would look like in 2020

In the past, the year 2020 has been presented as the point in time when many technological innovations would come to fruition. For instance, it was the year when we would have self-driving cars routinely roaming down our roads and streets; and, even, flying cars. It was also the year when we would have conscious … Continue reading What Big Data experts thought the world would look like in 2020

New paper: Big data, big decisions: The impact of big data on board level decision-making

If you are interested on the impact of big data on business, you might want to check a new paper that I co-authored with Alessandro Merendino, Sally Dibb, Maureen Meadows, Lee Quinn, David Wilson and Lyndon Simkin; and which has just been published in the Journal of Business Research. This paper reports on a research … Continue reading New paper: Big data, big decisions: The impact of big data on board level decision-making

TED talk: blind faith in big data must end

Super interesting and short talk by Cathy O'Neil about What is an algorithm Why they are subjective, flawed and unfair How they can have disastrous effects in people’s lives How they perpetuate the past and historical discrimination Why they are so difficult to scrutinise And, thus, why we can not have blind faith in big … Continue reading TED talk: blind faith in big data must end

Something for your weekend: The Joy of Data

What? A one hour documentary, presented by mathematician Dr Hannah Fry, exploring ‘Data’ – what it is, why it is valuable, and issues around collecting, storing and using it. Where? I first saw it on BBC iPlayer, but you can also access it on Youtube.   So what? Like many other BBC science documentaries, this one offers … Continue reading Something for your weekend: The Joy of Data

October 2016 round-up

I felt a lot more in control, and less agitated, during October, than I had felt in September or even August, bizarrely. There were a couple of lows, but also quite a few highs – so, I am mentally filing October in the ‘good months’ category.   Here are the highlights.   Researching Most of … Continue reading October 2016 round-up

The performative power of the score

There are two interesting articles in the news, today. They are about two very different companies but, essentially, the same issue: the performative power of the score. Or, in others words, about how much a simple number can influence our life.   The first article is about passenger transportation company, Uber. It was revealed that … Continue reading The performative power of the score

The other side of free apps

Human is an iPhone app (no affiliate link) that monitors movement. It tracks physical activity throughout the day with the objective of encouraging an active (and, thus, healthy) lifestyle. And it is free.   While we are eagerly tracking how many minutes we have walked or cycled, grateful for this boost to our health from … Continue reading The other side of free apps

PhD topics that I am supervising at Oxford Brookes University

The institution where I work, the Faculty of Business at Oxford Brookes University, has a thriving doctoral programme, including studentship opportunities. If you are considering a doctoral degree, do take a look at the research topics available. I can supervise 1-2 doctoral students who wish to research any of the topics below. Bad customer behaviour … Continue reading PhD topics that I am supervising at Oxford Brookes University

Big data – What every marketer needs to know

Here is a first for me: while I do share my presentations here on the blog, I usually upload the slide set after the events, only.   This time, though, I am doing it the other way around. Below is the slide set for a presentation that I am doing at the Oxford Brookes University … Continue reading Big data – What every marketer needs to know