“Social Media Explained – Untangling the World’s Most Misunderstood Business Trend” is the latest book authored by American business consultant, speaker and educator, Mark W. Schaefer, who also runs the extremely helpful blog {grow}. Having read other books and work authored by Mark, I was expecting this book to do just what "it says on … Continue reading Book review: Social Media Explained
Author: anacanhoto
August round-up
August = school and family holidays. Therefore, it is no surprise that this was a somehow unproductive month. For me, August included the following highlights. Researching As I am working on a paper on using social media for customer insight, I spent some time catching up with literature on this topic. I have also … Continue reading August round-up
Of burdens and black dogs
Many years ago, I had a student that was really, really difficult. He was unpleasant. Disruptive. Challenging. And he openly said that he did not like me. I am not going to lie: I was very happy when the semester was over! One year later, he showed up at my class door. He wanted … Continue reading Of burdens and black dogs
Analysing photographs and other visual input
With photos and videos representing an increasing proportion of the content shared online, I am very interested in their potential for my own research. However, I struggle to incorporate visual data in my work because qualitative analysis software (at least the ones that I am familiar with) can only process alpha-numerical data. This means that … Continue reading Analysing photographs and other visual input
It’s official: cats don’t rule the Internet
Quick. Answer this question: What is the most popular category of photos on Instagram? I thought it was food, but I was wrong. And if you thought that it was cats you were wrong, too. According to this paper by Hu, Manikonda and Kambhampati, nearly a quarter of content posted on Instagram are selfies. This is … Continue reading It’s official: cats don’t rule the Internet
Home or away – deciding where to publish your blog post
Well, call me absent minded, but I only just realised that LinkedIn has a new(ish) feature: blogging. Well, actually, the company calls it ‘Long-Form Posts’ so let’s refer to this feature as LFPs, for short. Your LFPs are displayed as part of your profile and are accessible to LinkedIn users not on your network. … Continue reading Home or away – deciding where to publish your blog post
July round-up
July was going to be the month I was going to get on top of my to do list. It didn’t happen. It was nonetheless a good month, which included the following highlights. Researching At the beginning of the month, I attended the Academy of Marketing conference, in Bournemouth. I presented 2 papers, including … Continue reading July round-up
The performative power of the score
There are two interesting articles in the news, today. They are about two very different companies but, essentially, the same issue: the performative power of the score. Or, in others words, about how much a simple number can influence our life. The first article is about passenger transportation company, Uber. It was revealed that … Continue reading The performative power of the score
Filming – take 2
The book is now available for purchase! Yay. And Susan, Nigel and I are recording materials for the book’s companion website. Again. We met 10 days ago to film the chapter introduction. It was scorching hot – 87F / 30.5C inside the room – but we persevered. All day. However, there were some … Continue reading Filming – take 2
What would you miss without your mobile phone?
Sometime ago this picture of a modified Maslow’s pyramid of needs was doing the rounds on Twitter. It was meant to be a joke, but it turns out that it may not be that far off reality. According to research recently published by Ofcom, access to mobile services and access to the Internet are now … Continue reading What would you miss without your mobile phone?
Ana Canhoto 